MIDLAND, TEXAS – Figuring out what to do on a Friday night is not always easy.  Not because there aren’t plenty of events, concerts, festivals, exhibits and tastings going on, but because there is no one place to access them all.  A new, FREE resource called do432 is on a mission to change this.

Launching in the Midland-Odessa area on New Year’s Eve, do432 provides its subscribers with a weekly list of the areas coolest events “at the speed of a text”.   People looking for something to do in the Permian Basin can now text the phrase “do432” to 96000, and do432’s Curators of Cool will send a weekly text message with a list of upcoming events.  No more endless searching on the web, no apps to download, the events just come to you.

Every Thursday at 10 a.m. do432 will send out their list of the following week’s coolest events. Each listed item will include the event title, date, location (MID=Midland, ODE=Odessa), time, price range ($=0-15, $$=16-30, $$$=31+) and a link to a website with more info or to buy tickets.

“Venues, promoters, event coordinators and anyone with an event that they’d like to see listed are invited to submit information to curator@doyourcity.us,” says McLellan. “Please include as much information as possible (title, date, time, venue, address, price, website link or Facebook page and contact information). Attach any pictures or graphics that you have.”

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